Having just arrived in the big apple yesterday… we we’re out in -5’C temperatures exploring SoHo and armed with the ‘must have’ survival item – Starbucks Hot Chocolate… mmmh… when suddenly a tray of Frozen Yoghurt samples jumped out in front of us… I was very quickly advised that I cannot miss the opportunity to experience the most delicious taste of Pinkberry Frozen Yoghurt…

... check out their beautifully simple branding on Pinkberry. I’ll be back there tomorrow for another taste… YUM.